Boobs ‘n Beer: An unlikely combo to fight cancer

The Sandpoint Reader

· SEPTEMBER 30, 2016

By Cameron Barnes
Reader Staff

Boobs ‘n Beer: It sounds like something out of a National Lampoon college comedy, right?

Well, this event will leave some people crying, but more likely from gratitude instead of laughter.

The inaugural Boobs ‘n Beer Fest—an event hosted by 7B Women, a committee of the Greater Sandpoint Chamber of Commerce—aims to help families in need by raising money for Community Cancer Services and Celebrate Life. These two essential local organizations provide families affected by cancer with the money and resources they need to keep hope alive.

7B Women Committee members sport the new Boobs ‘N Beer event shirts. From left to right: Jesse Wurm, Alice Sloane, Sherri Lies, Gina Hall, Kim Diercks, and Jenn Markwardt. Photo by Cameron Barnes.

“We not only wanted to give back, but do it in a fun way, and it’s proving to be great,” 7B Women Committee member Jenn Markwardt said. “We’ve had an amazing turnout for registration so far [140-plus] and an incredible group of sponsors … We’re really looking forward to a fantastic first annual event. Hopefully we can do this for many years to come and raise a lot of money.”

As you might expect, there will be no shortage of beer on hand for thirsty attendees, but plenty of other attractions are planned, too. A 5K fun run will begin at 11 a.m. on Sunday, Oct. 2, from Sandpoint City Beach and follows the Sand Creek Trail.

Same-day registration is available as early as 8:30 a.m. at Sandpoint City Beach, and each participant will receive a T-shirt, beer, water bottle and a pretzel necklace.

It’s estimated that even those who walk will arrive back to MickDuff’s Beer Hall by 12:30 p.m., just in time for the start of Oktoberfest. The reception is set to be quite the party with many specials.

Still Tipsy and the Hangovers performs at 4 p.m. Food for the event will be hosted by Beat & Basil as well as the Old Tin Can, which will sport a grass-fed burger topped with bratwurst, sauerkraut and muenster cheese. Both vendors will be donating a portion of their sales to the cause.

Boobs ‘n Beer arrives just in time for October, which is breast cancer awareness month. Intended to raise awareness of the horrible disease, the month of activism also encourages people to support local cancer services nonprofits.

“This event is truly the brainchild of the 7B Women Committee,” said Markwardt. “… we want to raise awareness for both Celebrate Life and Community Cancer Services, which do so much for not only breast cancer victims, but also people with a myriad of different cancers in the community.”

For some folks, beer is always welcome, but it’s even better when it’s serving amazing causes like Celebrate Life and Community Cancer Services. Given that one in eight women will develop invasive breast cancer in her lifetime, their services are essential to the community.

For more information, check out Chamber 7B Women on Facebook. Support the boobs, drink the beer!